October 23-25, 2018.
➦ More than 5,200 visitors
➦ 79 exhibitors
➦ More than 3,500 m2 of occupied area
➦ Public Profile – 65% are decision-makers or influencers
During the three days of the event, lectures were held at ARENA ABTCP, inside the Exhibition area, addressing topics relevant to the main trends in the pulp and paper sector, with a focus on the market, management, products and prices.
A new project managed by ABTCP’s Technical area with the objective of incentivizing and fostering innovation in the forest base sector, with the aim of prospecting business opportunities targeting the production chain of this industry with a focus on anticipating trends and generating knowledge, integrating resources available to companies that seek innovation.
More than 520 participants
8,9 average rating for the event
142 technical papers received
2 parallel events (Innovation Workshop and People Management Workshop)
11 technical sessions
14 keynote papers
14 guest papers
06 IPEF-supported papers
Held on October 24, the dinner counted on the participation of 320 guests, in a relaxing environment decorated by the University of Paper with art made out of the material appreciated the most by the sector: paper. Na ocasião foram entregues os troféus do The 2018 Highlights of the Sector awards were also presented to the companies and professionals who stood out the most for their innovations and technologies.
In ABTCP media, specialized magazines and sister entities;
Social networks: Linkedin – 75,439 people reached, 1,794 people liked, commented or shared. Facebook – 92,188 people reached, 18,970 liked, commented or shared information;
Daily-coverage publications during the event – as well as pre-event calls – divulging all key moments and activities held;
ABTCP 2018 Press Relations conducted integrated work with the press relations of exhibitors, as well as disclosure in specialized media and major news vehicles.
Journalists = 14 professionals
News published = 43 pieces of news
Main vehicles: Portal Terra, Jornal Valor, Fator Brasil Portal, Pulp Paper World and Canal Terra Viva, as well as segmented vehicles.
News bulletins during the event = 6
News pieces published = 39
EXHIBITOR NEWS IN THE MEDIA (TEQUALY, VOITH, VALMET, PÖYRY, FABIO PERINI, ELOF HANSSON, KLABIN, CONTECH, VULKAN)
Note.: The results are not limited only to this list. The main results were selected.
➦ Arena ABTCP: with information about the Association;
➦ Support area: for distributing exhibitor press releases;
➦ Storage lockers, emergency care unit, taxi service, parking, cafeteria/snack bar;
➦ Data collector;
➦ Assembler certifications;
➦ Predefined assembly models;
➦ Massage corner with barbershop and manicure;
➦ Member seal;
➦ Telecom (Phone and Internet);
➦ Best Technical Communication Award – Winner – Voith;
➦ Exhibitor’s Commission;
➦ Exclusive media options.